Our advisors are specialized in the application of Web 2.0 concepts and tools within and between organizations. Social Networks, microsharing, crowd sourcing, co-creation, open source marketing and massive collaboration all offer opportunities for organizations for a new way of communication and co-operation, internally and externally with customers and stakeholders.

Instead of asking customers to visit your website, you search for those places on the Internet where they are themselves active. By letting your customer participate in product development, marketing activities and support through new channels and networks, you can build a longer lasting relationship with them. The customer will no longer see you as 'that company on the A2 highway' but will experience you as an open network partner with who thay can build up a direct and personal relationship.

How does one organize this and what are the do's and dont's of Web 2.0 for organizations? We would be glad to advise on the possibilities it offers for your organization.

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